OUR PRODUCTS

Hand Tools

A comprehensive range of pliers and screwdrivers, bicycle tools, hammers and tackers, cutting implements priced to suit all budgets. We like to say that the right hand tool for the job makes the job much easier. If clients need to make something new, or fix something old, we've got the hand tools for their need.

Power Tools

Power tools for professional user. Featuring a wide selection of bits, blades and discs, as well as everything for the home and workshop, from air compressors, space heaters, welders to vacuum cleaners and fans.

Safety Equipments

When it comes to safety, health and environmental safety equipment. We offer competitive pricing, value added services and most important, a commitment to share the same passion you have for protecting life and property.

Lifting equipment

We offer an extensive range of lifting equipment and associated products catering for virtually every industrial lifting, pulling, pushing, restraining application/requirement possible.

Accessories

At Construction Tool Supplies Co. , we also supply a vast range of power tool accessories including jigsaw blades, circular saw blades, Trend routing jigs, router cutters, drill bits and others more accessories construction tools.

OUR UNIQUE SELLING PROMOTION

a. Offer unbeatable promotions (best prices)
Our services are less costly to our clients because we have eliminated many of the expensive and extensive steps in support services process. We supply clients to get the best quality, portable, dependable with the best prices where we get the product direct through from the manufacturer. We make the cost of the products can be less by ordering in many quatities from other competitor. Besides, the left over products can be our stock for the rush order needed.

b. Provide on-site repair services
Not only supplying tools but on the same time we also has fix on site serivice to repair work in 24 hours or less. This is our promise to our clients. Our services level repair on-site authorized at any defective parts of tools.

c. Give the long duration of warranty
Because of we serve the quality tools product, we are able to back our tool equipment with a 2 year warranty! Our services promise that the tools will be supply with free from manufacturing defects. However, if there any defect the products will tentatively be replaced with the new one. Like as our mission “ Customer Come First ”. Thus, every our clients have their own power to claimed back what they should have during warranty term.

d. Provide the latest tools with high technologies
Deploying the latest releases of tools and provides tremendous gains in design productivity and quality of results through improved performance and new features. Just as most designs evolve to become more complex and rich with features, we are responsible to supply what is the best for our clients need in improve of capability and performance of products. At Construction Tool Supplies Co. , we strive to stay knowledgeable and up to date on our tool product and the latest trends design tools with high techlogies.

e. On Time Supplies
In order to achieve our mission, we will deliver fast-response break the tools products in accordance with clients order. On-time delivery is measured as percent achievement within a window of time that brackets the customer-requested date and/or the business' committed date and is not improved by quoting long lead times and turning down tough business. Using time as a metric allows for improved quality and decreased costs as process times are reduced through systematic barrier removal.

f. e-Service concept
We serve our clients from around the world through our web site, online auctions and over the phone. Our services enables our clients to have chances on-line order which empowers our clients to directly access our support and make onsite arrangements in one transparent process. Our first priority is and always will be customer service. We put the customer first not the almighty money.

THE BARRIERS TO ENTRY IN OUR INDUSTRY

Barriers to entry are circumstances particular to a given industry that create disadvantages for new competitors attempting to enter the market. There are many barriers to entry in this industry such as deterring competitors from entering the market. These may include:
• Internal capabilities
• Government regulations
• Intellectual barriers
• Economic and market conditions
• Competitors reaction

Barriers to entry almost exist and almost anything can serve as a barrier to entry. In fact, the difficulties related to new product development, a patent owned by a competitor, high upstart costs, or unstable economic conditions.

Figure 1.0 Barrier to Market Entry

Economic conditions include a cost of supplying or marketing and selling to consumer which must be borne by a company which seeks to enter an industry but is not borne by firms already in the industry. They emphasize the irregularity in costs between the company already inside the market and the potential competitor. The existing businesses might have developed a cost advantage over potential entrants due to their economies of scale. For example, our company as a tools supplier for construction will influence and compete with others hardware shop which they will divergence and shrinking the price in other to have the best marketing.

Competitor's reactions may take various forms of marketing warfare. For instance, current supply company may rigid approach barriers and cut prices if and when new suppliers enter the market, moving away from short run profit maximization objectives – but designed to inflict losses on new company and protect their market position in the long run.

Government policy or regulation will be one of the barriers that can influence the growth of the company. The government policy either will help in growth of the company or will overriding the idea and act as a barriers to entry in this industry.

OVERCOME THESE BARRIERS

The cornerstone of a successful business requires the constant erection of the barriers to entry to keep the competitors at bay. Barriers to entry this industry has the effect of making a market less contestable. The existing company is designed to block potential entrants from entering a market profitably. They seek to protect the monopoly power of existing company in this industry and therefore maintain supernormal profits in the long term. Therefore, we can use all the incoming barriers as a sources or advantage to compete with other existing company. To conquer the barriers we need to:

• Built the differentiation or unique between competitors.
• Developing in consumer loyalty and trusted.
• Price and brand development.
• Assessment of marketing opportunities and target markets

Besides that, the purpose of a business is to create and keep customer. You need to then emphasize again and again that the special features and benefits you offer are so important that they should not even think of going somewhere else. If a business successfully creates and keeps customers in a cost-effective way, it will make a profit while continuing to survive and thrive. If, for any reason, a business fails to attract or sustain a sufficient number of customers, it will experience losses. Too many losses will lead to the demise of the company.

Differentiation refers to ability to separate our service from others competitors and it is the key to building and maintaining a competitive advantage. This is the advantage to enter in this industry with the competitors in the same marketplace.

OUR COMPETITORS

Competition between companies is an important things and it is a best way to find who is really gives the good quality to customer on their services. The product that produced by company can fulfill the customer needs so that they satisfied with the services given. Besides, competition also opens the opportunity to the company always following their mission and vision in achieving the target for the future. There are examples of the competitors for our company as a construction tools supplier in Malaysia:

DURA DECK SDN BHD
Wisma Leopad,
2nd Floor, No. 5, Jalan Tun Sambanthan,
50470 Brickfields,
Kuala Lumpur, Malaysia.

Hes Wilayah Sdn. Bhd.
No.49, Jalan mega Mendung,
Komplek Bandar,
Batu 5, Jalan Klang Lama,
58200 Kualal Lumpur,
Malaysia.

Techno Tools & Equipment Sdn Bhd
No 38-3, Jalan Sulaiman 1,
Taman Putra Sulaiman,
68000 Ampang,
Selangor Darul Ehsan

Hiap Leong Construction & Hardware Supplier
1070 Jalan Mawai Batu ½,
81900 Kota Tinggi ,
Johor Darul Takzim.

MARKET SHARE WITH COMPETITOR

A company's market share is the percentage of any of its markets that it holds. Companies will often discount their products in order to saturate the marketplace with them and thereby gain a bigger market share. Market share is a good way in order to makesure the services of company always in the excellent performance. Eventhough its quite difficult to ensure our company in the best performance compared with competitors, but it is a good opportunity for our business so that customer satisfied and comfortable using our product.

BUSINESS COMPETITIVE ADVANTAGES

Offer unbeatable promotions (best prices)

Our services are less costly to our clients because we have eliminated many of the expensive and extensive steps in support services process. We supply clients to get the best quality, portable, dependable with the best prices where we get the product direct through from the manufacturer. We make the cost of the products can be less by ordering in many quantities from other competitor. Besides, the left over products can be our stock for the rush order needed.

Provide on-site repair services

Not only supplying tools but on the same time we also have fixed on site service to repair works in 24 hours or less. This is our promise to our clients. Our services level repair on-site authorized at any defective parts of tools.


Give the long duration of warranty

Because of we serve the quality tools product, we are able to back our tool equipment with a 2 year warranty! Our services promise that the tools will be supply with free from manufacturing defects. However, if there any defect the products will tentatively be replaced with the new one. Like as our mission “Customer Come First”. Thus, every our clients have their own power to claimed back what they should have during warranty term.


Provide the latest tools with high technologies

Deploying the latest releases of tools and provides tremendous gains in design productivity and quality of results through improved performance and new features. Just as most designs evolve to become more complex and rich with features, we are responsible to supply what the best for our clients need is in improve of capability and performance of products. At Construction Tool Supplies Co., we strive to stay knowledgeable and up to date on our tool product and the latest trends design tools with high technologies.

On Time Supplies

In order to achieve our mission, we will deliver fast-response break the tools products in accordance with clients order. On-time delivery is measured as percent achievement within a window of time that brackets the customer-requested date and/or the business' committed date and is not improved by quoting long lead times and turning down tough business. Using time as a metric allows for improved quality and decreased costs as process times are reduced through systematic barrier removal.

e-Service concept

We serve our clients from around the world through our web site, online auctions and over the phone. Our services enables our clients to have chances on-line order which empowers our clients to directly access our support and make onsite arrangements in one transparent process. Our first priority is and always will be customer service. We put the customer first not the almighty money.

TARGET MARKET

According Bank Negara Malaysia report on 2007, construction section is increase until 4.6 % after three years. Construction Company in Malaysia gets many benefits from RMK-9 and other project from government and private sector. It’s shown that the construction sector in Malaysia are development expand from the day. They will need us as supplier to them to run their project.

Our target group was dividing into three groups:

a) Construction company

b) IPT, Polytechnic and Community College

c) Technical school


Construction Company


Based on the RMK-9, the numbers of contractor in Malaysia are increase from year to year. This is a good development for all supplies in Malaysia. For first trial, we focus on Construction Company in Pahang. All the company needs a good material to make their project completed without any problem. Our companies only provide a good material. If our clients get a lower grade material, we will change that as soon as possible.


IPT, Polytechnic and Community College


According the Ministry of Higher Education sources, in Malaysia there are 36 of high education for under government and non-goverment. There are 22 of Polytechnic and about 36 of Community College in Malaysia. We focus on technical student. Each of them needed to wear the safety entire during the laboratory test. We also provide the tools for laboratory test at university and college. Now a day, government is supported to all the university to involve in the Research and Development (R&D). So, they need a lot of tools to involve in that program.


Technical school


For our third target is technical and vocational school in Malaysia. It is cover for all of the technical school especially in civil. Based on data in 2008, the number of the technical school in Malaysia are 45. They will need supplier to provide the tools to smooth and complete their learning system.

SUMMARY

Based on our vision’s company is to be a great supplier in Malaysia, we provides the great price which suitable and affordable to university and Construction Company especially to student and school. We only supply high quality equipments to our client’s expectation.